Category: Controversy

Feb 05 2014

Everything You Know Is Wrong

It must be true.  I hear it every day.  People tell me I’m wrong all the time.  I’m told it will never work. You’re too old.  That will cost too much.  No one will buy it.  It’s too soon.  It’s too late.   Give me a frickin break!

Shut Up, Stop Whining, & Get A Life

That’s the title of one my favorite books by Larry Winget.  It’s also something I’ve been saying to people a lot lately.

It’s Time For A Rant

I mean a really big one. Stay with me though.  I have a solution.  I won’t scream and then leave you wondering what to do about it.

I don’t know what’s going on but for the last week or so I have been hearing a lot of people tell me how I’m supposed to be running my business and conducting my personal life.

Bloggers are telling me the ‘correct’ way to use Twitter.  I see readers tell bloggers it’s unethical to make money online.  Magicians tell me you can’t make money with a 15 minute show.  A neighbor tells me I shouldn’t be a Duke fan because their coach is evil.  In other words, everything I know is wrong.

I May Not Always Be Right, But I’m Never Wrong

Seriously.  I get to decide what is right… for me. You get to decide what’s right… for you.  That sounds so easy.  Then why is it so hard to do?  People mean well, right?  They just want to help, right?  At least that’s what they tell you.  Sorry.  I’m just not buying that crap any more.

I wrote an article last week about controversy.  Is it good or bad for business?  I used an example about a magician who went on television and exposed the secrets behind common magic tricks.  The magic community was furious.  I offered a solution for how to handle the controversy and invited comments.  Some very angry magicians sent me email demanding I stop endorsing exposing magic secrets. They clearly did not read the article, entirely missed the point, but still thought it was OK to tell me that I was wrong and that I’m destroying the sacred art of magic.  Again, everything I know is wrong. The self proclaimed protectors of the art know exactly what is best for all magicians.

I made a decision to unfollow Twitter users that I have little in common with.  The internet marketing experts came out of nowhere to tell me what an idiot I am and how my business is doomed to failure. I’m on a roll!  Maybe these people are right.  Maybe everything I know really is wrong.

March is my favorite time of year.  I get to watch countless hours of college basketball.  I just found out I’m a terrible basketball fan because I like Duke university.  Yep, I shouldn’t like Duke because their coach secretly has ties with the referees.  The officials are being paid to help his team. I guess it’s true then.  I really don’t know shit about anything!

OK so now what?

Ask The Right People For Advice

Someone tells me a red widget will never sell, blue is the way to go.  They tell me this because they tried selling red widgets once and failed miserably.  Thank you but I’m going to ask my customers what color widget they prefer.  Turns out they like purple.  Not blue.  Good thing I listened to the right people.

Filter The Input – Take The Best, Leave The Rest

Most advice seems to come unsolicited.  People will give you advice whether you ask for it or not. Many times it’s because they feel they know what’s best for everyone. Too often I will listen to the advice.  Sometimes because I think the person talking is a guru.  Sometimes because I feel they have been-there-done-that.   Sometimes because I just can’t come up with my own solution.

A leader consults with team members to brainstorm solutions to a problem.   He then takes the information to make a decision.  In the same way, I get to decide how to move forward.  So do you.

Consider The Source

A magician on a popular magic forum said a 15 minute show is a thing of the past.  No one will buy such a show.  Really?  That happens to be the type of show I book all the time.  He obviously only speaks from his personal experience and knows nothing about what’s really happening in the market.  I would no sooner take advice from someone who has never booked a 15 minute show than I would listen to an overweight doctor trying to tell me how to lose weight.

Reduce Information Overload

How many people do you really have to listen to?  How many articles do you have to read to find a solution.  Information overload will waste your time to the point you may never get anything accomplished.  Stop listening to everyone!  Make a decision and then make it right.  If you make a mistake, fine. Move on.

Conclusion

I decided I know more than I give myself credit for. So do you.  I’m committed to being more self sufficient and not worry whether someone else thinks I’m doing it “right”.  I’m going to be more cautious about the advice I get, especially if I didn’t ask for it.  I’ll listen to just enough to learn something but ultimately decide what’s best for me or my business.  I hope you will do the same.

You may find this hard to believe but I really don’t want everyone to agree with me all the time.  If you think this rant is a bunch of crap, tell me so.  Just tell me why. Otherwise I may just ignore you.   I’m willing to learn something.  I’m opening the door for any comment you have.